George LaRocque is the leading global market analyst for work tech. His firm, WorkTech, is known for its groundbreaking research identifying and defining the Work Tech category, disrupting HR and people tech. He has over 30 years of experience in the HR and work technology industry as an HR leader, tech executive, market analyst, and advisor. As the Founder and Chief Analyst of WorkTech, he works with users, developers, and investors of HR and talent technology, providing unique insights via WorkTech’s advisory services and data-rich reports. He is also a Founding Partner of Impact WorkTech, a global community of Work Tech executives and investors.